Preliminary Project proposal

You are required to provide a preliminary proposal for a project that will address a contemporary topic in international business. The proposed project must:

Relate to a specific contemporary issue that is significant for an organisation or industry engaged in international business

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Enable you to collect relevant secondary data and apply theoretical concepts to analyse the issue

Be of a suitable scope and size that can be addressed effectively within the timeframes of the research project programme

Your written preliminary proposal will provide:

A topic title

The issue – a statement of the contemporary international business issue to be explored

Research question (in the form of a question)

Rationale – an explanation of why the issue is significant for the organisation(s) or industry concerned, with supporting evidence

Data – a description of the nature of secondary data you will collect, and at least one specific example

Theory – identification of the underlying international business issue(s) that will be examined from a theoretical perspective, and a summary of one or two key theoretical concepts

Contribution – an indication of how your project will benefit international business practice

Format:
The proposal is to use 1.5 line spacing, Arial or Calibri 11-point font or similar. It must be written clearly and concisely, using professional business communication. All sources must be acknowledged using APA style referencing, 6th ed.

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