Assignment Objective: Investigate a managerial communication issue. Choose a topic that is well defined in research literature, interesting to you, informative and contributes to the major goals of this unit. This report needs to reflect a current managerial communication issue.
Format & Expectations:
5 references minimum
Sources must be from 2010 or newer
At least 2 sources need to be from a WSU academic data base
12 pt Times New Roman font
As mentioned above, the final report requires a minimum of 5 references that you MUST cite in your report, both parenthetically and on your reference page. You must include the following:
Academic Journal Article (2 min)
A newspaper or credible news outlet
Book or edited book that relates to the topic (BCOM Text and other business texts do not count towards minimum of five)
I am looking for reliable and credible references to support your ideas.
Page length: Approximately 5 pages, that includes a summary page and the report itself. Reference page is not included in page number total.
Audience and Purpose
Your purpose is to research and inform your audience of a significant managerial communication topic. Focus on a topic that receives attention in academic journal articles, trade literature/trade books for managers. Your report should apply practical advice that is research-based for dealing with the managerial communication problem or issue. Synthesize, paraphrase and cite each of your 5 sources within the report. Develop the information from your reading and your practical experience into a resource that is of potential value to your peers.
Present your materials as a modified/condensed version of a formal written report. The first page should include your name, report title and a brief summary. Please see the examples!
As with any business report, you should not use the first person. This is not about what you think but about what others have to offer. The body of the report should be heavily formatted with headings and subheadings, white space, with lists and charts as needed. Make sure to number every chart or image and include a caption.
The report should be approximately five pages:
Page 1 Title and Summary/Overview of the Report
Page 2-5 The report
Use these 4 headings/sections
Background/Managerial communication issue
Communication-based problems (list them as sub headings)
Page 6 Reference Page
Please use the information in the topic sheet as a guide.
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